IRMS Logo White
close

Newsletter

by pablo doe

I share on this Newsletter exclusive
photography tips and tutorials.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form

Silver Screen Theme Park Retail

Re-brand an existing store to a classic film-based motif

DESCRIPTION

Working with Resorts World Sentosa and Universal Creative, IRMS developed a new concept to re-brand an existing store that celebrates 1940’s Hollywood. The new retail space features a  theatrical proscenium where guests experience their very own “Oscar Moment” striking a pose with the glittering gold statues. Enveloped under a simulated twinkling night sky, the iconic Hollywood Hills sign and richly detailed classical art deco motifs combine to create an immersive and elegant retail experience.  The interior is planned and stylized to allow for the introduction of the latest Universal movies, as well as a wider array of merchandise than previously present.

...

image gallery
Overview
client

Universal Studios Singapore, Resorts World Sentosa

role

Concept Design, Schematic Design

facts & figures
ARE YOU READY?
Let's Get In Touch
contactus@irms.com.sg
contact IRMS